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SENGER was founded over 30 years ago by Sabine and Volker SENGER. To this day, they both work on each product design with their own needle and thread. Paired with the fact all of their toys are hand-tailored, it means every product is unique in its own way. Their experience has shown that the first toy a child loves earns a very special place in their heart that cannot be replaced, which is why they put so much attention to detail in all of their products.

Soft toys are often chilren's first best friends and accompany children throughout childhood and beyond. Senger understand that there is close physical contact between young children and toys, so they only use the finest of natural materials including pure sheep’s wool and organic cotton to make toys. It’s very important to Senger to provide children with lifelong friends that are able to withstand endless hours of play and millions of cuddles. Senger Naturwelt soft toys are made to last a lifetime so that they can continue to provide warmth and protection for an eternity if needed.

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